The Press Room
Seven short books. The sizing that stops returns, the supplies priced across the sets they make, the photographs, the listings, the mistakes and the calendar — written for somebody starting at zero, with the numbers on every page.
The books
Each one stands alone and each one costs the same. Start with the Playbook if you are starting at zero; start with Which Model Fits You if you have not decided what kind of shop you want to run.
Forty-two steps, in the order you actually do them — with the numbers written out.
$10.00 · 42 entries
Thirty-six supply decisions, each with a cost per set and a skip-or-buy verdict.
$10.00 · 36 entries
Thirty steps on sizing, shaping and adhesion — with the printable size chart.
$10.00 · 30 entries
Thirty-four steps — five shots, the title formula, and the description that answers.
$10.00 · 34 entries
Forty-four named mistakes — each with what it costs and what to do instead.
$10.00 · 44 entries
Four models, twenty-four comparisons — time, cost, risk and the life it needs.
$10.00 · 24 entries
Thirty-six dated sessions from an empty table to an open shop.
$10.00 · 36 entries
What this is not
“Start a business from home” is the most heavily policed promise there is, and most of what is sold in this category is a promise about money. These books are not. They describe how to make a product properly, what it costs, and how to describe it honestly. What anybody earns depends on the work, the market and the person, and nobody can promise you a number.
Selling sets you make and ship is a product sale. Applying nails on another person is a licensed cosmetology service in most US states — the books say so repeatedly and tell you to check your own state board, because that is the only answer that is true for you.
This is educational material about making and selling a product. It is not a business opportunity, a franchise, or an income program, and it makes no promise or projection of earnings of any kind. Whether a small shop earns anything depends on the work, the market, the pricing and the person — many small businesses take a long time to become profitable and many never do. Selling nail sets you make is a product sale; applying nails on another person is a licensed service in most US states — check your own state board before you touch anyone else's hands. Business registration, sales tax and labelling rules vary by state and country, and nothing here is legal, tax or accounting advice. Nail adhesives and the products named here are cosmetics: follow the manufacturer's directions, keep them away from children, and stop using anything that causes irritation.